New Executive Director Named for Equestrian Events, Inc.

New Executive Director Named for Equestrian Events, Inc.

The Board of Directors for Equestrian Events, Inc. is pleased to announce Erin Woodall as the new executive director of the organization. EEI is a non-profit, charitable organization that supports the development of equestrian sports through the staging of sporting events at the highest level including the Kentucky Three-Day Event, the Kentucky Invitational Grand Prix and the American Eventing Championships. EEI is based at the Kentucky Horse Park in Lexington, Kentucky.

Woodall, a graduate of the University of Kentucky with a Bachelor of Science in Agriculture Education, served with the United States Pony Clubs, Inc. for over 17 years in multiple positions, most recently as the activities and events director. Additionally, she is a partner at Grit Equine, LLC, at Bryan Station Farm. Woodall’s experience includes volunteer involvement with multiple equine associations including the Kentucky Horse Council, Midsouth Eventing and Dressage Association and the Kentucky Three-Day Event.

“We are pleased to announce Erin’s appointment,” said Laura Holoubek, president of the board. “Erin will be a great addition to help move the organization and events forward and lead the talented EEI staff.”

Since its inception in 1975, EEI has proven to be a leader in equestrian sport by providing development opportunities for riders, horses and equine organizations and by elevating the competitiveness of the United States equestrian teams internationally.

“I’m thrilled to be joining EEI,” Woodall said. “I’ve been a lifelong equestrian and have many fond memories of the Kentucky Three-Day. I look forward to building upon the great foundation laid by those who came before me.”

The board wishes to thank Mike Cooper who has been serving as the interim director since February 2022. Woodall will begin her duties on October 2.

About Equestrian Events, Inc.

Equestrian Events, Inc. (EEI) is a non-profit charitable Kentucky corporation that was established initially to produce the 1978 World Three-Day Event Championships at the Kentucky Horse Park. Following the success of those championships, EEI established an annual event that evolved into the world-renowned Kentucky Three-Day Event, which draws more than 80,000 spectators to the Kentucky Horse Park each year. EEI added the Kentucky CSI3* Invitational Grand Prix in 2018, the Lexington CCI4*-S in 2021, and also produces other events. EEI supports several local and equine charities and has donated more than $725,000 to various charities since 2011. For more information, please visit