Quiet On The Set! Vita Flex Film Production Crew Gets Up Close and Personal With The Victory Team Equestrian Stars in Wellington
Wellington, FL (May 7, 2013) – Vita Flex Nutrition, a leading supplier of advanced performance products for horses, is proud to announce that they are getting up close and personal with a few members of the 2013 Victory Team this year by bringing a little bit of Hollywood to Wellington. Having stepped up their media game with an updated website, expanded social media presence and new news section, Vita Flex continues to be dedicated to bringing the latest information to help equestrians and their horses not only stay in top condition and perform well, but to walk away with a victory in all they do. Part of this dedication is to allow fans of the Vita Flex Victory Team to get to know their favorite equestrian stars a little better and gain valuable insight into all they do with their own horses. To do this, Vita Flex brought a professional TV production crew from San Francisco to Wellington that has put together fun and educational webisodes, featuring some of the top equestrians in the world. The Vita Flex Victory Team consists of leading competitive riders from multiple disciplines who use Vita Flex® products and horse supplements to support peak performance in their horses, and now, their personal stories will be available on Vita Flex’s Facebook page, YouTube channel and website.
While in Wellington, the production crew visited the farms of Caroline Roffman, Lisa Wilcox, Todd Minikus and Lauren Hough, and also stopped by the FTI Consulting Winter Equestrian Festival showgrounds to get a taste of the level of excellence that Florida has been bringing to the global equestrian industry for several years. They talked to each of the riders about their careers, their future goals, their families, and how Vita Flex has influenced their horses and their riding. The crew also sat in on training sessions and captured some of the hard and skillful work that goes into developing championship level competitive horses. Director of Production William Thomas Seawell headed up the crew along with producer Stephen Michael Grace. Vita Flex also brought in Creative Director Mark Bell, Account Supervisor Julia Schaefer, and Social Media Manager Sally Clapper. Vita Flex’s Brand Manager, Tanner Clark, was also on the sets in Wellington during production and said he was thrilled with the excellent footage they captured. He is excited for the fans of the Victory Team to be able to see personal interviews with the riders as well as see some of the behind the scenes training and barns of such top level competitors.
Members of the Vita Flex Victory Team rely on Vita Flex® products and are proud to represent the company. Vita Flex Nutrition offers animal health supplements, antioxidants, electrolytes, joint supplements, performance products, topicals and vitamins and minerals. Vita Flex® products are researched and tested by equine nutritionists and veterinarians and have been relied upon for more than two decades by owners, trainers and top riders.
For more information about Vita Flex Nutrition products, visit their website at www.vitaflex.com or call (800) 848-2359.
Vita Flex is a registered trademark of Farnam Companies, Inc.
Photo: Grand Prix jumper rider Todd Minikus on camera at the FTI Consulting Winter Equestrian Festival. (Photo courtesy of Sally Clapper)
Tanner Clark tclark@central.com www.vitaflex.com
